SFSPCA
Created pro bono, the “Certified Pre-Owned Pets” campaign highlights the joys of adopting older shelter dogs and cats. Local media pitched in space for bus shelters, billboards, radio, and print ads throughout the Bay Area. The “Hooray! It’s Kitten Season!” campaign put a positive spin on the time of year when felines are, ahem, at their friskiest. And while it was produced after I left the agency, the concept for the “Animal Instincts Pet Condoms” campaign is one that I had the, ahem, pleasure of creating.
Certified Pre-Owned Pets
Hooray! It’s Kitten Season!
Animal Instincts
